Fascinating Additional Sociological Evidence that Looks DO Affect our Professional and Social Success
In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset—erotic capital—that he or she can, and should, use to advance within society.
In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life. Social scientists have paid little serious attention to these modes of personal empowerment, despite overwhelming evidence of their importance. In Erotic Capital, Hakim marshals a trove of research to show that rather than degrading those who employ it, erotic capital represents a powerful and potentially equalizing tool—one that we scorn only to our own detriment.
You can purchase the book on Amazon, but I found this free PDF online.
Want to know how to make the most of your Erotic Capital?
Call me. I created Style of Success for Women because I am passionate about helping YOU look and feel terrific!
I will come to you and together we will discover:
- What looks best on you and WHY
- What belongs in your closet and what doesn’t
- How clothing can influence how you are perceived (at the office, or on a date)
- Ensure you make the highest and best use of your wardrobe investment dollars.
Call 800-798-1643 (or click) for an appointment today!